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Our Story
At Curva, we believe every woman deserves to feel like a total boss—confident, comfortable, and unstoppable. What started as a humble little family hustle with just two shapewear designs has grown into a thriving wardrobe wonderland with over 200+ essentials (and counting).
This year? We’re on track to launch 1,000+ SKUs because, let’s face it, women deserve options.
From Living Room to Wardrobe Revolution
Once upon a time, in 2023, our founder Jesica Navarette had a lightbulb moment: why should shapewear feel like a medieval torture device? Determined to change the game, she launched Curva from her living room with just two designs, a dream, and a whole lot of coffee. Fast forward to today, and Curva has transformed into a one-stop shop for wardrobe essentials—because women deserve to look good and feel even better.
Oh, and here’s the cherry on top: we’re a family-owned, all-women team. That’s right, a powerhouse of women designing for women because we get it.
Who We Are Today
Our Mission (or as we like to call it, Our Why)
We’re here to shake up your wardrobe and your confidence game.
- Celebrate Confidence
Every piece is designed to highlight you—your curves, your style, your vibe.
- Support Every Curve
From petite to plus, we’ve got your back (and your front).
- Innovate Thoughtfully
Style meets comfort in every stitch because looking good shouldn’t come at a price (except for maybe a really cute one).
- Purpose-Driven Fashion
We’re committed to making a positive impact through sustainable practices and community support.
Why We Do What We Do
Life’s a juggling act, and you deserve a wardrobe that keeps up. Whether you’re running the boardroom, chasing toddlers, or smashing your workout goals, Curva has your back (literally). We create essentials that work as hard as you do, so you can slay your day without breaking a sweat.
What’s Next?
Hold on to your curves, ladies, because we’re just getting started! With 1,000+ SKUs on the horizon, we’re bringing you even more ways to rock your style. Plus, we’re teaming up with local brands to sprinkle even more magic into your monthly VIP Surprise Boxes.
Curva isn’t just about clothes; it’s about confidence, community, and celebrating every curve, edge, and angle of you. So, thanks for being part of our journey—we can’t wait to see where this adventure takes us.Let’s keep shaking up wardrobes and smashing stereotypes together. You in?
Meet The Team
Jesica
Founder & Creative Director
Jesica turns big ideas into beautiful realities, shaping Curva’s journey with her passion for empowering women through style & confidence.
Jowajer
Operations Manager
Jowajer keeps the Curva machine running smoothly, ensuring every piece gets to you with love, precision, and a sprinkle of magic.
Joan
Customer Success & Logistics
Joanne is your go-to gal for all things customer care and logistics—turning your questions into smiles and making sure your Curva box arrives right on time!
Lara
Admin & Finance
Lara keeps Curva running smoothly, balancing budgets and managing admin tasks with precision and poise. She’s the mastermind behind the scenes, ensuring every peso and paper trail is in perfect order.
Mica
Marketing Lead
Mica is the mastermind behind the magic, creating scroll-stopping campaigns and making sure everyone knows Curva is the ultimate destination for confidence and style!
Zyra
Content & Media Creative
Zyra turns ideas into eye-catching visuals, crafting the content that makes Curva pop on every screen. From styling shoots to social media gold, she’s all about bringing the brand’s personality to life!
